Podcast: Linda Bustos From Get Elastic
June 19, 2009 by Tyrone
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The Girl Behind Get Elastic
Today’s interview is with Linda Bustos from Get Elastic. Linda is a wonderful and cheerful blogger who has done an exceptional job to grow Get Elastic’s blog with over 10,000 readers. She provides excellent tips on ecommerce and is an expert media analyst who knows how to engage readers through social media. Linda has also been named one of Vancouver’s Tech Women to Watch, placed #25 of the Top 100 Influential Marketers of the year and was the winner of Marketing Pilgrim’s SEM Scholarship for the article 8 Stupid Things Webmasters Do to Mess Up Their Analytics.
Furthermore, Get Elastic is also recognized by the Wall Street Journal as one of 15 entrepreneur blogs worth reading and ranks on the AdAge Power 150. I wanted to interview Linda because I wanted to find out how she grew the blog starting from a few hundred readers to over 10,000 readers a day in a short space of 2 years. Not only does she have a great readership, Linda is a true expert using her blog to market through social media networks.
Magento Commerce Review – The Best Of Open Source E-commerce
May 6, 2009 by Tyrone
There has been a lot of publicity surrounding Magento and if you have not heard of this software, then you must of been lost on an island. Since their launch back in the Summer of 2007 (31st March), this software has improved and evolved over the last couple of years taking in the tremendous amount of feedback from users. The company behind this project is Verian who are leaders within the open source industry. They have created a shopping cart that is feature rich out of the box and Magento Commerce has become a leading shopping cart for open source e-commerce platforms. I recently reviewed Zen Cart writing about the Pros and Cons, and if you haven’t read the review, I would suggest taking a look at it to use it as a comparison.
An Overview Of Magento Commerce
As of the date of writing this review, I have tested Magento Commerce version 1.3.1. It is one of the latest and most powerful open-source e-commerce solutions that I have come across. These are some of the features you will find within the box:
- Marketing Promotions and Tools
- Analytics and Reporting
- Search Engine Optimization
- Site Management
- Catalog Management
- Catalog Browsing
- Product Browsing
- Mobile Commerce
- International Support
- Checkout
- Shipping
- Payment
- Customer Service
- Customer Accounts
- Order Management
Rather than give rewrite the benefits of Magento Commerce has about their software, you can read more and try out their demo on their website at: Magento Commerce.
How To Build A Winning Google Ad Campaign?
Today I’m going to explain to you how to build a winning Google Ad Campaign that will assist you with generating more traffic to your Internet business.
In this video I’m going to show you: (divided into 2 parts)
- Write a compelling advertisement
- Linking relevant keywords for your campaign
- Set up Google Adwords Conversion Tracking
- The importance of Google Analytics
- Planning a winning strategy for your campaign
See the video at YouTube, Yahoo, MySpace, Metacafe, DailyMotion, Blip.tv, Veoh and i2TV
As mentioned in the video, here are the links for the following items:
Google Adwords Conversion Tracking tool
Google Analytics
